Jake Knapp, John Zeratsky


Jake Knapp, John Zeratsky

Talk: Sprint

SPRINT is written primarily for business leaders and entrepreneurs who spend the better part of their time figuring out where the most important places to focus our efforts are, envisioning what are best ideas look like in real life, and – crucially – determining just how many meetings and discussions it takes before we know we have the right solution. GV’s Jake Knapp, John Zeratsky, and Braden Kowitz developed a revolutionary method for companies to answer these questions: the Sprint. They have completed more than 100 sprints with all kinds of companies, including mobile, e-commerce, healthcare, and finance. In short, a sprint offers a radically efficient path for solving big problems, testing new ideas, and getting more done more quickly.

Jake Knapp

Jake Knapp created GV’s sprint process and is the author of Sprint. He has run more than a hundred sprints with startups such as 23andme, Slack, Nest, and Foundation Medicine. Previously, Jake worked at Google, leading sprints for everything from Gmail to Google X. He is currently among the world’s tallest designers.

John Zeratsky

John has designed mobile apps, medical reports, and a daily newspaper (among other things). Before joining GV, he was a design lead at YouTube and an early employee of FeedBurner, which Google acquired in 2007. He is the co-author of Sprint, which describes GV’s unique five-day process for solving big problems and testing new ideas.