Daniel Lubetzky

Do the KIND Thing

Daniel Lubetzky

Talk: Do the KIND Thing

A conversation with Daniel Lubetzky, the CEO and founder of KIND Healthy Snacks, about his new book, "Do the KIND Thing" and the company he founded. In his book, Daniel offers an unfiltered and intensely personal look at the tumultuous journey that preceded KIND’s success, and discusses why failure so often holds the seeds for greatness.

Daniel Lubetzky

When Daniel started KIND, he aimed to defy the conventional wisdom that snack bars could never be both tasty AND healthy, convenient AND wholesome, and companies could never be economically sustainable AND socially impactful. The transformative power of the company’s “AND” philosophy led the KIND team to challenge assumptions and become the fastest-growing purveyor of healthy snacks in the country.

Do the KIND Thing: Think Boundlessly, Work Purposefully, Live Passionately

For the socially conscious, the intellectually curious, or the creative soul comes an inspiring, New York Times bestselling handbook for success in business, life, and the all-important task of building a more compassionate world—by the visionary founder and CEO of KIND Healthy Snacks.

Find out more